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Android Could Get Audible App Before iPhone
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audibledotcomlogoAmazon's audio book provider Audible.com is testing an app for the Android platform. With a target date of "Summer 2010" the company will likely land its popular service on Android before it does on the iPhone. The app will allow subscribers to participate in the Audible ecosystem beyond simply listening to the audio files; a lightweight social network, accomplishment badges, analytics concerning your listening habits and text content all appear to be supported. It might seem unnecessary for the company to build a dedicated Audible app - but there's actually some very good reasons to.

Breon Nagy gained beta tester access to the app and posted screenshots today on his site DroidDog.

Sponsor

Amazon acquired Audible.com for $300 million in 2008. The service charges a monthly subscription fee, sells DRM-protected audio books and provides substantial financial support for the larger community of free podcasts on the web through advertising.

The Richness of the Files

Audible files are published using the RSuite Content Management System, which allows the company to append more than 100 different fields of metadata to each file. That much metadata offers opportunities for cross referencing various fields and other data sets, such as social activity, meaning that an Audible app could offer incredibly rich functionality. In other words, there is reason for a dedicated app to be built.

Audible has a complicated and unfulfilling relationship with /> [...]

Mon May 31, 2010 13:05 pm
The Greatest Hits of 2009 Part VII
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Source: Shutterstock

As 2009 comes to a close, we’re inspired to take what we learned this year and apply it to the uncharted year that lies ahead. Our resolutions for 2010 must include learning and participation. With an open mind and an open heart, we can continue to learn, grow, and in turn, teach those around us to make 2010 a banner year for new media literacy and change.

The Greatest Hits of 2009 Part VII

1. One in Five Tweets are Related to Products

2. Revealing the People Defining Social Networks

3. Twitter Trends: Airline Hotlist August 2009

4. In the World of Social Media, Women Rule

5. FTC Values Sponsored Posts at $11,000 Apiece

6. NSFW: When Social Networks are Blocked for Your Own Good

7. Introducing The Social Compass

8. The Psychology of Twitter with Dr. Drew

9. We’re Spending More Time with Social Media: Advertisers Follow

10. [...]

Sun Dec 27, 2009 08:45 am


Introducing Open Site Explorer
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I attended SEOmoz’s Open Site Explorer (OSE) webinar last Thursday, January 28, and learned some things on how to make the most of the new link analysis tool.

If you’ve been using Linkscape you’re probably pretty happy with the functionalities that the service brings. At first glance it might seem that another link analysis tool would just be redundant and, for the most part, that is actually true. However, if you look at the table below you will see that there are some things that Open Site Explorer can give that Linkscape doesn’t really do and vice versa.

One of the major differences is obviously the number of links available per report. Note though that unless you are a SEOmoz Pro member you will only be shown details of 5 links in OSE and none in Linkscape. However, you do see the other important metrics such as overall page authority, domain authority, number of linking root domains, and total number of links including those that are “no followed”. These data are things you need to know where you stand in your link building effort, but it’s really the other data that gives you more actionable items.

According to Rand some of the things you can do with the data given by OSE include finding the following:

  • 302 pages - What you can do is them into 301s
  • 404 pages - You have to options for these pages: either put content in those pages or redirect them.
  • Inbound links with low quality anchor text - Contact the owner of the linking page and ask them to change the anchor text to something you prefer.
  • Links to competitors’ error pages - Don’t forget to analyze your competitors’ links. D/> [...]

    Mon Feb 01, 2010 08:15 am
    Whiteboard Friday - Influence of Usage Data
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    Posted by great scott!

    If a lot of people click on my listing in the search results, I'll rank better, right?

    Wrong.

    This week's Whiteboard Friday explores the common myth that the engines use click-through as a ranking signal for organic results.  Unlike paid traffic--in which the engines are incentivized to promote the most click-worthy results--click through is simply far too gameable to use reliably in organic search.  Watch the video for a more complete explanation of why it's not worth your time to go madly click the crap out of your own results.

     

     

     

    Can't get enough SEO in video format?  Check out our brand new Advanced SEO Training Series: Tips, Tricks & Tactics 2. It's a killer 8-disc set and you can save a ton with special release pricing available until April 3rd.


    Do you like this post? Yes No [...]

    Thu Mar 25, 2010 23:25 pm


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